Etsy is a global e-commerce platform based in the US. Etsy training offers a great opportunity to sell on Etsy. With Etsy training, you can decide what to sell on Etsy and develop digital marketing strategies. If you want to sell on Etsy, you can’t sell all the products in this marketplace. This online marketplace only allows selling handmade products, vintage products and artistic materials. Well, what will Etsy training give? What are the benefits to sell on Etsy?
What is Etsy?
Etsy is a global online marketplace. The US-based giant company only allows selling specific products. These products can be jewellery, accessory, home decor, party materials, collectables. Selling on Etsy is generally individual. Corporate firms cannot sell on Etsy. Etsy does not allow corporate firms to sell as sales politics. Etsy adopted this sales strategy to “gather buyer and producer without a mediator”. If you are a small-scale producer or individual seller, selling on Etsy is just the right thing for you! But first, you need to have Etsy training!
Advantages of Selling on Etsy
Etsy training is a strategic step to sell on Etsy. This way, it is possible to benefit from Etsy’s advantages more effectively. Well, what are the advantages of Etsy?
- Etsy website attracts traffic around the world. This way, you sell your products globally.
- Etsy commission rates are more affordable than other global marketplaces.
- Seller panel is user-friendly and it is simple, easy and functional.
- There is no need for integration for product listing and products can be added individually.
- Manual product entry is simple. Etsy system guides the sellers on how to do these when uploading the products.
- Large-scale firms cannot sell on this marketplace. Therefore, talented individual sellers can gain position and compete in the global market.
- There are no problems with payment methods when selling on Etsy. Etsy Payments can be used in various countries including Turkey. For example, payment can be easily collected to a bank account in Turkey.
- This is the most ideal marketplace to start cross-border e-commerce and sell without overseas incorporation. Etsy is the most advantageous place for individual sellers if the product category is suitable.
- Fundamental Etsy training is sufficient to start selling on Etsy. You can get detailed Etsy training for professional Etsy sales support.
Things to Consider to Sell On Etsy
Etsy training will enable you to make strategic decisions to enter the Etsy marketplace. The training will raise awareness about the things to consider to sell on Etsy. General, it is simple to sell on Etsy. You can start by creating your shop policy on seller panel. This section includes the FAQs about the products. Also, you can add information about processing and shipment time table to show how long will it take for customers to get the products. Return policies (if any) are included in this section.
- Product photos
Before selling on Etsy, the product photography is an important topic. Your product photos must be ready. You need to be careful to take photos from all angles. Using a model for jewellery photos is extremely important. Remember, product images will sell a product!
- Etsy shop name
Etsy shop name is extremely important. You need to think creatively. The shop name must not have special characters or spaces and must be between 4 and 20 characters. You can contact with professional brand name finders for an effective Etsy shop name. Etsy training will help you to set your strategy for Etsy shop brand name.
- Product Listing
There are some steps to list products on Etsy. First, you need at least 5 photos from all angles and to add the photo that highlights the product. You need to add the product title and “product description” to explain the product. It is important to use keywords that define the product for the product title. 13 “tags” should be added for each product to help buyers to find the product easier with the on-site search. With these tags and keywords, your products can rank at the top of the search engines. Etsy training will guide which strategies to follow to help to rank the products at the top of the search results.
- Pricing and inventory
The next important step for selling on Etsy is to add Etsy pricing and inventory data. You need to add inventory amount as well as product types such as size, colour and material. Logistics and commission fees should be considered when pricing.
Etsy product delivers is another important topic. When you open an Etsy shop, the pricing must include shipment costs, country of origin, operation time. The estimated delivery date should be especially specified. This information can be updated later if necessary. At this stage, free shipment is a strategic way to increase sales. Additionally, return conditions should be specified.
After adding all information to list products on Etsy, you need to review the product list. When all the necessary information is there, you can upload the products. Etsy training will provide the necessary information on these topics.
Ways to Increase Sales on Etsy
There are a few ways to increase sales on Etsy! Etsy training will show these ways. You can follow these methods to increase sales on Etsy:
- Social media can be used to increase traffic on the Etsy shop. After learning the social media platform used by the target audience, sharing on these social media platforms will help to increase the traffic on the Etsy account.
- Etsy gets the most traffic from Pinterest. A Pinterest account that matches your Etsy account can return with high traffic and high sales in your Etsy shop.
- Etsy’s own ad campaigns will be an important step to increase sales on Etsy. Daily ad budget can be set on seller panel. This way, the products you want to highlight ca be included in the ad campaign. When you reach your daily budget, Etsy will stop charging money. The money will be deducted from the ad budget only when the customers click on the product ad.
WORLDEF Etsy Consultancy and Etsy Training
WORLDEF ENTERPRISE offers end-to-end Etsy consultancy and Etsy training service. WORLDEF ENTERPRISE consultants offer professional support for correctly optimising Etsy shop, product listing on Etsy, keyword and tag planning for Etsy. With WORLDEF Etsy training, you an make sure your products are listed at top of the search engines and you can get support for product listing.
With Etsy sales consultancy service the necessary things will be planned for the firms and products for sustainable and healthy corporate sales and list the first products. The ways for permanent success will be transferred in the meetings organised throughout the process.
The targets of Etsy consultancy are as follows:
- Determine shop policy and identifying payment method consistency
- Make correct logistic planning and pricing
- Create high-quality customer experience with suitable content and visual
- Creating PPC Plan
In Etsy training,
- How to use Etsy panel?
- How do you list products on Etsy?
- How to make keyword and tag planning questions will be answered.
You can manage your own shop after Etsy training. You can grow your business with the advantages of selling on Etsy! Contact us now if you want to compete on Etsy marketplace!